Keller is in the Fort Worth metro area, 14 miles from downtown Fort Worth, in the northeastern part of Texas. The Texas state capital, Austin, is 187 miles to the south of Keller. Beyond Fort Worth, the next major market is Arlington at 15 miles to the southeast. Keller is a smaller community than nearby North Richland Hills, which means lower competitive density on local search queries.
Keller has a population of 42,907, ranking 71th of 83 covered Texas cities and accounting for about 0.3% of their total population. Keller is in the northeastern part of Texas (the South-Central US). Businesses in Keller compete for both Keller-specific searches — where Keller proximity and a complete local profile give them a direct advantage — and for the broader Fort Worth-area queries where a strong Keller presence can still convert metro-area customers. Tarrant County also includes our covered cities of Fort Worth, Arlington, North Richland Hills, giving multi-location programs across the county a natural hub.
Nearby covered cities include North Richland Hills (67,317), Bedford (48,592), Hurst (38,448) — some of which are larger than Keller's 42,907 residents, meaning lower competitive density for Keller-specific queries. In Tarrant County, we also cover Fort Worth (792,727), Arlington (379,577), North Richland Hills (67,317) — creating natural multi-city program opportunities for businesses operating across the area. The Fort Worth–Arlington corridor (14 mi to 15 mi from Keller) represents the competitive metro backdrop that shapes what Keller businesses need to rank for.
Explore nearby markets we cover