Clifton is in the New York metro area, 13 miles from downtown New York, in the northeastern part of New Jersey. The New Jersey state capital, Trenton, is 54 miles to the southwest of Clifton. Beyond New York, the next major market is Philadelphia at 82 miles to the southwest. Among nearby covered cities such as Passaic and Paterson, Clifton is one of the larger markets.
Clifton has a population of 85,390, ranking 5th of 22 covered New Jersey cities and accounting for about 4.6% of their total population. Clifton is in the northeastern part of New Jersey (the Mid-Atlantic). Businesses in Clifton compete for both Clifton-specific searches — where Clifton proximity and a complete local profile give them a direct advantage — and for the broader New York-area queries where a strong Clifton presence can still convert metro-area customers. Passaic County also includes our covered cities of Paterson, Passaic, giving multi-location programs across the county a natural hub. Clifton is a coastal market — businesses here serve both year-round residents and visitor-driven demand, which produces distinct seasonal search-volume patterns.
Clifton (85,390) sits among covered cities like Passaic (70,868), Paterson (145,948), Kearny (41,664). In Passaic County, we also cover Paterson (145,948), Passaic (70,868) — creating natural multi-city program opportunities for businesses operating across the area. The New York–Philadelphia corridor (13 mi to 82 mi from Clifton) represents the competitive metro backdrop that shapes what Clifton businesses need to rank for.
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