Salem is in the Portland metro area, 44 miles from downtown Portland, in the northwestern part of Oregon. The Oregon state capital, Salem, is 0 miles to the north of Salem. Beyond Portland, the next major market is Seattle at 187 miles to the north. Salem is the largest covered city among nearby markets including Keizer and Albany.
Salem has a population of 160,614, ranking 2nd of 14 covered Oregon cities and accounting for about 9.6% of their total population. Salem is in the northwestern part of Oregon (the Pacific Coast). Businesses in Salem compete for both Salem-specific searches — where Salem proximity and a complete local profile give them a direct advantage — and for the broader Portland-area queries where a strong Salem presence can still convert metro-area customers. Salem is located in Polk County, Oregon.
Salem (160,614) is the largest among nearby covered cities including Keizer (37,064), Albany (51,583), Corvallis (55,298). The Portland–Seattle corridor (44 mi to 187 mi from Salem) represents the competitive metro backdrop that shapes what Salem businesses need to rank for.
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